Via
Blog-Bud Barry… “
Nectar of the demigods: B-list-celebrity-endorsed foodstuffs.”
I went through the list and was surprised to find I’ve consumed more than one of these items.
And no, Paul Newman’s stuff ain’t here, coz Newman is anything
but a B-List kinda guy.
(Full disclosure:
there are three bottles of Paul Newman’s
salad dressings in my cupboard, and one bottle of his
Sockarooni spaghetti sauce, which just happens to be the best store-bought sauce there is.)
Back to the subject at hand… This seems right up my alley:
Sammy Hagar Cabo Wabo tequila
He's every Van Halen fan's second choice for lead singer, but Sammy Hagar doesn't need to slog it out on the road any more—in a way, he's getting the last laugh. His VH partners invested in his Mexican bar way back when, but when it faltered, he bought them out. Fast forward a few years, and Sammy's got an incredibly successful tequila—Cabo Wabo—to go along with his place. Last year, he sold an 80 percent stake to Campari, and presumably got even more stinkin' rich. In a related note, former VH bassist Michael Anthony has his own line of hot sauces.
Level of celebrity: Unusual. Drinkers still love him, but a VH tour with Sammy wouldn't generate nearly the excitement that last year's David Lee Roth-led tour did.
Appropriateness of product to celebrity: Hagar and tequila go together like Roth and Van Halen, which is to say very well.
Likelihood of consumption by non-fans: Drink enough, and you'll be a fan.
Marketing hyperbole: Sammy pimps like a madman for Cabo Wabo. Bikini chicks onstage with his band, the Waboritas, serving tequila? Oh yeah, he's got that.
Buy it at: Many liquor stores.
I think I’d try a shot or two in a bar before I laid any money on the table. I tend to be rather very picky about my likker.
―:☺:―
Another pick-up… this time from Jeff, aka FHB. Is this Morgan, unmasked? (You gotta stick with it to the very end to get the reference.)
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